Another huge contributor to the music as well as the cultural scene was the music and artists that emerged from the Bay Area. Together with its counter-cultural community, the artist would perform live in the streets and in the mid 60’s and early 70’s many San Francisco based bands would record those songs. Although different in style and sound the bands from the Bay Area were similar as in their use of different chord progressions, increased emphases on the bass guitar and drums. This sound was not just influenced by the British sound but also from folk rock, Chicago electric blues and soul music of Detroit.



Notable artists of the area and time are, The Grateful Dead, Jefferson Airplane, Moby Grape, Santana, The Great Society, Quicksilver Messenger Service, New Riders of the Purple Sage and Country Joe and the Fish.



Even today the San Francisco sound remains a model to many artists from then and today.